QCI acquired VizExplorer to expand its position in data activation for the casino industry, enhancing its global reach and AI-driven product offerings.
Quick Custom Intelligence (QCI) is proud to announce its new status as a powerhouse in the casino and resort data activation world, following a strategic acquisition of VizExplorer and sustained global expansion. Armed with the combined strengths of QCI’s cutting-edge Artificial Intelligence platform and VizExplorer’s renowned analytics intellectual property, the company is uniquely positioned to drive unprecedented growth. This development enables QCI to invest heavily in an expanded product offering, delivering deeper and wider solutions for a gaming industry that is rapidly diversifying in scope and needs.
Over the past year, QCI has dramatically extended its reach and capabilities. The company’s advanced software is now deployed in over 250 casino resorts across North America, Europe, Asia, Australia, and Latin America, collectively managing more than $35 billion in annual gross gaming revenue. QCI operates in 17 countries and 30 U.S. states, including partnerships with 90 sovereign tribal nations.
With the integration of VizExplorer, QCI has been able to accelerate investment in product development. The combined company now offers a wider and deeper range of solutions than ever before, including:
- Comprehensive Operational Intelligence: QCI’s core platform unifies player development, marketing, slot management, and hotel operations into one coordinated system. Casino resorts can dynamically adjust operations with data-driven precision – a capability that QCI says enables live optimization of the entire resort enterprise.
- Next-Generation Data Visualization & AI: The combined platform leverages Generative AI-powered analytics (such as QCI’s Chatalytics™ natural language query engine) alongside VizExplorer’s patented Super Graphic tooling. This means users will be able to both converse with their data in plain English and then see it displayed in intuitive heatmaps and treemaps. Modulus was a partner of VizExplorer and moved to QCI in part because of the global QCI adoption. This level of global adoption underscores the effectiveness of QCI’s platform in optimizing gaming and hospitality operations, noted Marc Attal, COO of Modulus (a QCI partner) quickcustomintelligence.com. In short, QCI’s platform now enhances data activation, operational efficiency, and customer engagement across multiple continents, bringing AI and BI together for superior insights.
- Broader Portfolio of Integrated Tools: QCI’s offering spans a spectrum of modules: marketing campaign management, player loyalty and CRM, real-time host engagement apps, slot performance analytics, table game yield management, hotel and retail personalization, and more. The VizExplorer acquisition adds depth in areas like service dispatch, advanced reporting, and specialized analytics (e.g., the Quartal™ visual method), creating a one-stop-shop for resort intelligence. This holistic approach allows casino operators to replace patchwork systems with a single, unified platform that addresses all their data needs.
